Meet the Owners

Simply Wood is a family-owned and operated furniture store in Central Texas, proudly carrying on a tradition of craftsmanship as third-generation furniture specialists. We design and build fully customizable furniture pieces that perfectly fit your home and lifestyle—whether you need unique dimensions, specific seating capacity, custom stain colors, premium fabrics, or one-of-a-kind designs. From farmhouse dining tables and modern living room sets to bedroom furniture and custom-built pieces, Simply Wood offers every option to create furniture that feels like it was made just for you—always at the best prices in Texas.

At Simply Wood, we believe furniture should combine beauty, durability, and comfort. Our team is passionate about helping families and homeowners throughout Waco, Lorena, and Central Texas find furniture that reflects their style and stands the test of time. When you shop with us, you’re not just purchasing furniture—you’re joining a family tradition of quality, integrity, and unmatched customer care.

Our family looks forward to serving you with the highest level of craftsmanship and providing the kind of customer service you can only get from a locally owned furniture store. Whether you’re furnishing your first apartment, designing your forever home, or upgrading your business space, Simply Wood is here to help bring your vision to life.